diff --git a/templates/zephyr/left-sidebar.html b/templates/zephyr/left-sidebar.html
index 6fea4441b7..9d49362690 100644
--- a/templates/zephyr/left-sidebar.html
+++ b/templates/zephyr/left-sidebar.html
@@ -16,7 +16,7 @@
                           <li data-name="home"
                           class="active-filter"><i class="icon-vector-home"></i> <a href="#">Home <span class="count">(<span class="value"></span>)</span></a></li>
                           <li data-name="all" class="hidden-filter"><i class="icon-vector-list"></i> <a href="#narrow/in/all">All messages <span class="count">(<span class="value"></span>)</span></a></li>
-                          <li data-name="private-message"><i class="icon-vector-user"></i> <a href="#narrow/is/private-message">Private messages <span class="count">(<span class="value"></span>)</span></a></li>
+                          <li data-name="private"><i class="icon-vector-user"></i> <a href="#narrow/is/private">Private messages <span class="count">(<span class="value"></span>)</span></a></li>
                           <li data-name="starred"><i class="icon-vector-star"></i> <a href="#narrow/is/starred">Starred messages</a></li>
                           <li data-name="mentioned"><i class="icon-vector-tag"></i> <a href="#narrow/is/mentioned">@-mentions<span class="count">(<span class="value"></span>)</span></a></li>
                       </ul>
diff --git a/zephyr/static/js/hotkey.js b/zephyr/static/js/hotkey.js
index 2ed601ea8e..bee9e9f106 100644
--- a/zephyr/static/js/hotkey.js
+++ b/zephyr/static/js/hotkey.js
@@ -213,7 +213,7 @@ function process_hotkey(e) {
         return do_narrow_action(narrow.by_subject);
     case 'narrow_private':
         return do_narrow_action(function (target, opts) {
-            narrow.by('is', 'private-message', opts);
+            narrow.by('is', 'private', opts);
         });
     }
 
diff --git a/zephyr/static/js/narrow.js b/zephyr/static/js/narrow.js
index 232e3b2901..1350011421 100644
--- a/zephyr/static/js/narrow.js
+++ b/zephyr/static/js/narrow.js
@@ -108,7 +108,7 @@ Filter.prototype = {
                 operand = operators[i][1];
                 switch (operators[i][0]) {
                 case 'is':
-                    if (operand === 'private-message') {
+                    if (operand === 'private') {
                         if (message.type !== 'private')
                             return false;
                     } else if (operand === 'starred') {
@@ -254,7 +254,7 @@ exports.describe = function (operators) {
         var operand = elem[1];
         switch (elem[0]) {
         case 'is':
-            if (operand === 'private-message') {
+            if (operand === 'private') {
                 return 'Narrow to all private messages';
             } else if (operand === 'starred') {
                 return 'Narrow to starred messages';
@@ -606,7 +606,7 @@ function pick_empty_narrow_banner() {
             return $("#empty_star_narrow_message");
         } else if (first_operand === "mentioned") {
             return $("#empty_narrow_all_mentioned");
-        } else if (first_operand === "private-message") {
+        } else if (first_operand === "private") {
             // You have no private messages.
             return $("#empty_narrow_all_private_message");
         }
@@ -651,7 +651,7 @@ exports.narrowed_to_pms = function () {
         return false;
     }
     return (current_filter.has_operator("pm-with") ||
-            current_filter.has_operand("is", "private-message"));
+            current_filter.has_operand("is", "private"));
 };
 
 // We auto-reply under certain conditions, namely when you're narrowed
diff --git a/zephyr/static/js/stream_list.js b/zephyr/static/js/stream_list.js
index a2d2db092e..30d2259b92 100644
--- a/zephyr/static/js/stream_list.js
+++ b/zephyr/static/js/stream_list.js
@@ -218,7 +218,7 @@ function do_new_messages_animation(message_type) {
 
 function animate_private_message_changes(new_private_message_count) {
     if (new_private_message_count > last_private_message_count) {
-        do_new_messages_animation('private-message');
+        do_new_messages_animation('private');
     }
     last_private_message_count = new_private_message_count;
 }
@@ -252,7 +252,7 @@ exports.update_dom_with_unread_counts = function (counts) {
     });
 
     // integer counts
-    exports.set_count("global", "private-message", counts.private_message_count);
+    exports.set_count("global", "private", counts.private_message_count);
     exports.set_count("global", "mentioned", counts.mentioned_message_count);
     exports.set_count("global", "home", counts.home_unread_messages);
 
@@ -274,7 +274,7 @@ $(function () {
         }
         var op_is = event.filter.operands('is');
         if (op_is.length !== 0) {
-            if (['private-message', 'starred', 'mentioned'].indexOf(op_is[0]) !== -1) {
+            if (['private', 'starred', 'mentioned'].indexOf(op_is[0]) !== -1) {
                 $("#global_filters li[data-name='" + op_is[0] + "']").addClass('active-filter');
             }
         }
diff --git a/zephyr/static/js/tab_bar.js b/zephyr/static/js/tab_bar.js
index b1b608bff6..5e972ca308 100644
--- a/zephyr/static/js/tab_bar.js
+++ b/zephyr/static/js/tab_bar.js
@@ -33,9 +33,9 @@ function make_tab_data() {
             stream = filter.operands("stream")[0];
             tabs.push(make_tab(stream, hashed, stream, 'stream'));
         } else if (filter.has_operator("pm-with") ||
-                   filter.has_operand("is", "private-message")) {
+                   filter.has_operand("is", "private")) {
 
-            tabs.push(make_tab("Private Messages", '#narrow/is/private-message',
+            tabs.push(make_tab("Private Messages", '#narrow/is/private',
                                 undefined, 'private_message '));
 
             if (filter.has_operator("pm-with")) {
diff --git a/zephyr/tests/frontend/tests/02-narrow.js b/zephyr/tests/frontend/tests/02-narrow.js
index 7d4fe66291..e6e2c1804b 100644
--- a/zephyr/tests/frontend/tests/02-narrow.js
+++ b/zephyr/tests/frontend/tests/02-narrow.js
@@ -230,7 +230,7 @@ casper.then(function () {
 });
 casper.thenClick('#stream_filters [data-name="Verona"]  a', expect_stream);
 casper.thenClick('#global_filters [data-name="home"]    a', expect_home);
-casper.thenClick('#global_filters [data-name="private-message"] a', expect_all_pm);
+casper.thenClick('#global_filters [data-name="private"] a', expect_all_pm);
 un_narrow();
 
 
diff --git a/zephyr/views.py b/zephyr/views.py
index 91b9ebda55..e019e9d4df 100644
--- a/zephyr/views.py
+++ b/zephyr/views.py
@@ -691,7 +691,7 @@ class NarrowBuilder(object):
         return Q(**dict((self.prefix + key, kwargs[key]) for key in kwargs.keys()))
 
     def by_is(self, operand):
-        if operand == 'private-message':
+        if operand == 'private':
             return (self.pQ(recipient__type=Recipient.PERSONAL) |
                     self.pQ(recipient__type=Recipient.HUDDLE))
         elif operand == 'starred':